Category Archives for Sponsorships

Sport Pesa and Everton in Record Shirt Sponsorship Deal

Premier League side Everton have just announced the biggest sponsorship deal in the club’s history with African betting operator Sport Pesa. The arrangement is for five years with the sportsbook taking over from the Chang Beer company and while the exact financial details have yet to be released, it’s been confirmed as a new record […]

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Wigan the home for first Mr Green Sponsor deal

Mr Green have only recently launched their sportsbook but this progressive operator has moved quickly to tie up its first sports sponsorship deal. It was announced in December 2016 that Mr Green had been confirmed as the Official Betting Partner for English Championship side Wigan Athletic FC in a deal that would stretch to the […]

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EnergyBet make their mark with two sponsor deals

As a brand new sportsbook for 2016, EnergyBet have moved quickly to get into the minds of football fans across the UK with two big sponsorship deals. The first, sees the operator getting involved with one of the oldest and biggest clubs in the game while the second is a main sponsor arrangement with a […]

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Betway gets heavily behind British Horse Racing

Betway have been busy in the world of sponsorship recently, having improved their deal with West Ham United while getting involved in all kinds of sports from darts to the new innovation that is tie break tennis. On a more conventional level, this rising bookmaker has now made a significant breakthrough into what many operators […]

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Arsenal tie in with Tempobet

The most lucrative sponsorship deals come at the very top of the Premier League table so it’s a real coup for Tempobet to have landed a partnership contract with North London giants Arsenal. The operator is starting to become a real presence in England’s top flight with similar arrangements at Middlesbrough and Manchester City and […]

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Everton land big William Hill deal

We’ve seen a number of Premier League football clubs partnering in with sportsbooks in recent weeks but Everton FC have landed a particularly attractive contract. The Merseyside unit have signed an agreement with one of the biggest names in the industry as William Hill moves in to become their official European betting partner. This is […]

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SportPesa making sponsorship inroads into UKfootball

SportPesa may not be the most familiar name among the European betting community but the sportsbook operator is hoping that will all change in the coming months. High profile sponsorship deals involving UK football teams are just the first step in that quest and there is sure to be plenty of exposure coming their way […]

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12Bet get behind Arsenal’s Title Push

Arsenal’s long wait for another Premier League title drags on but after a summer of uncharacteristically high spending by their own standards, this season could be different. Of course, any club needs backing from sponsors and investors so a new partnership deal with 12Bet is very welcome. Regional Partners The new contract, which was announced […]

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888 Link Up with four Championship Clubs

They are known for innovation when it comes to looking after their gaming customers and the 888 group have now struck one of the more interesting sports sponsorship deals. We’re used to seeing bookmakers getting involved with more than one football club but 888sport have themselves just signed up with no less than four Championship sides at the start of the 2016/17 campaign.

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Fun88 Returns for Spurs Link Up

Spurs are a club in the ascendancy and as they return to the Champions League for only the second time in their history, it’s a good time for sponsors and partners to get involved. The sportsbook and casino Fun88 were founded in 2008 and were previously linked to the North London outfit and it’s been announced that the operator has been installed as a regional betting partner for the second time.

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Betway extend to sign record Hammers deal

Sportsbook Betway have been an integral part of West Ham’s revival and the operator first became involved as an official shirt sponsor at the start of the 2015/16 season. But these are exciting times for the East London club who have just moved from their Upton Park home to the dazzling Olympic Stadium. Hammers fans […]

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Manchester City deal Propels Tempobet forward

If you’re a new and relatively unfamiliar name in the world of online betting then one way to boost your brand is to sign a lucrative sports sponsorship deal. Many operators have done it but few will have landed such a big fish as Tempobet who have partnered with English Premier League giants Manchester City […]

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Dafabet strike biggest Scottish Sponsorship Deal

We’ve seen how Dafabet have become involved in English top flight football with sponsorship deals involving Sunderland and West Bromwich Albion and the online bookmaker has become a familiar brand on the football fields of England. The Scottish market may be less lucrative but Dafabet, who were formed in 2004, have recently become involved with […]

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