Category Archives for Sponsorships

188bet Covering all Sponsorship Bases

We’re used to seeing huge sponsorship deals being struck for football clubs, particularly for those in the elite divisions around Europe but there are lots of arrangements being set up for other sports and their teams and individuals. The only real difference is the figures involved are relatively lower and as such, they don’t receive […]

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Loyalty to their Home City pays off for bet365

As a company based in Stoke, it’s good to see bet365 getting behind the local team and backing them with a lucrative sponsorship deal. The bookmaker was founded in 2000 and for much of their existence they have been involved with Stoke City in some form. Things are a little different here, however, as Peter […]

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Casino Sponsor has Leeds Fans seeing Red

In general, football supporters are somewhat indifferent when it comes to sponsors of their club. As long as the deal is a lucrative one that allows them to strengthen both on and off the pitch then the fans are happy enough to see whatever logo is emblazoned on their players’ shirts and on their replica […]

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TLCBET Backing the Baggies

They may not be the most glamorous side in the Premier League and they are unlikely to win a host of trophies but West Bromwich Albion have become a regular feature among England’s elite clubs. They are tough to beat under manager Tony Pulis and they deserve strong sponsorship behind this popular club. Asian bookmaker […]

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Sunderland Cling on for Dafabet Boost

Sponsoring a club in the second tier of English football is a prestigious position to be in but it must have come as a relief to Dafabet to see Sunderland cling on to their Premier League status. The Black Cats had been flirting with relegation for much of the 2015-16 season but on the penultimate […]

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West Ham’s Betway Bonanza

It’s common for a bookmaker to get involved with sports sponsorship but Betway’s deal with West Ham, which was announced in February 2015, was very important in terms of the club’s progression. Previous shirt sponsors Alpari had gone into liquidation letting the bookie to step in and take over with a new contract which will […]

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