Betting Offers from UK Bookies
UK focussed bookmakers are among the most generous in the world when it comes to rewarding their loyal players and it certainly pays to stick around for the long term. The welcome deals may not be as tempting as you’ll find in mainland Europe for example but those regular offers are going to be tough to beat.
Naturally there are some exceptions but the initial account bonuses from British Bookmakers are relatively modest. Over at Coral for example, you open that account with £5.00 and get an additional 4 free bets at that same £5.00 level.
Elsewhere, William Hill’s opening deal promises a 200% match on your first deposit but it is also capped at that relatively low ceiling of £20.00. Ladbrokes are considerably better with their welcome bonus of £50.00 and there are certainly exceptions to this general rule but even the newer players keep that initial deal at a lower level.
Betway’s bonus is £30.00 while Smart Live Sports currently have a cashback offer worth up to £25.00.
So, if you’re looking for a new operator then you may be swayed by the 100 Euro deals that some mainland European bookies quote as a welcome. But, you need to do your research here to see if those providers can match UK firms when it comes to loyalty.
Virtually every UK bookmaker offers some form of promotion tied to accumulator bets and this can come in two distinct forms. Firstly, there are the insurance deals where you could claim a refund if just one leg of your multiple lets you down and once again, William Hill provide a very good example of this.
Hill’s Acca Insurance is specific to football and you can pick at least six selections. If one fails to win then your stake is refunded as a free bet. That’s very typical of the insurance deals on offer although some bookies, such as Coral, offer a little more room when it comes to losses.
Coral’s Super Acca Insurance promo also requires you to pick at least six selections but depending on how many bets you take, you can suffer up to three losses and still receive a refunded bet.
The other form of accumulator deal gives an enhancement on your returns. These can be very lucrative but they are rarer and they require all your selections to win.
bet365’s Acca Boost offer is a really good example of this type of promo. You can pick as little as three bets to stand a chance of winning a 5% bonus while those who are brave enough to take a 14 fold could actually double their returns if all selections were to drop in.
In the main, this type of accumulator bonus / insurance may be restricted to the football and tennis markets but there are exceptions and regular NFL offers can appear during the American Football season.
The Dominant Sport
As we’ve already seen, many of these UK bookmaker promotions centre around football. Some follow a common theme and are similar wherever you go while some are far more innovative and may be exclusive to a particular operator.
Refunded bets in the event of a 0-0 draw is quite a common promo: William Hill call it Bore Draw Insurance while at bet365 it’s Bore Draw Money Back but the two offers are almost the same. Place a bet in selected markets on games in certain leagues and if the match finishes goalless then you can claim a refund by way of a free bet.
One bookie who does look for something out of the ordinary is Betfred and their Double Delight / Hat Trick Heaven is a popular option. With this promotion, you stake in the first goal scorer betting and if your winning selection goes on to score two or three goals, you can get a boost on your returns.
Goal scorer betting has been popular for decades now and was one of the very first side bets, way before the internet came around and this is another area where UK bookies may concentrate their offers.
Where it all Began
While many mainland European operators keep clear of horse racing, UK bookies actively promote it. After all, this is where betting really began so it’s no surprise to see it thriving in Great Britain.
A number of bookmakers, including William Hill and Coral will offer a best odds guarantee where they promise to match the best price for an event. This could also apply to greyhound racing which is very popular in the UK.
Elsewhere, some bookmakers allow you to use an Acca Insurance offer on horse racing while others are a touch more creative. Over at Betway you can claim a free bet refund on losing bets when the race winner is priced at 10/1 or more – a similar promo used by 888sport on occasions.
Tennis can also be heavily featured and this could be a bonus for those in mainland Europe where the sport is arguably more popular than it is in the UK. Acca Insurances are typical but there can be extra promotions introduced whenever a Grand Slam event is taking place.
Golf offers can also centre around the four majors – the Open, The Masters, The US Open and the USPGA – while the Biannual Ryder Cup is also a huge focus for British Bookies.
Cricket also gets some coverage and although those outside of the UK may not have much interest in the actual sport, there is some value to be found when the big tournaments come along. The same can be said for rugby union and rugby league: whenever a major event comes around, there should be a choice of generous bookmaker promotions.
That gives a good round up of the types of free bet offers that you will find from UK bookmakers but be sure to keep following the news updates to see just who is offering what at any particular time.